Privacy policy for The Line
StoryC Ltd · The Line for iOS, version 1.0 · last updated 15 September 2026
The short version. The Line has no account, no sign-in, no analytics and no advertising, and it makes no network requests. Everything you type into it — your role, your answers, your line and your daily checks — is stored on your phone and nowhere else. We cannot see it, and we do not receive it. You can export it or delete it at any time from Settings inside the app.
Who we are
The Line is published by StoryC Ltd (trading as AI-Augmented Consulting™), company number 17293375, registered office 60 Redwood Drive, Epsom KT19 8, United Kingdom. StoryC Ltd is the data controller for anything described on this page. Contact: hello@storycltd.co.uk.
What the app stores, and where
| Data | Where it lives | Why | Who can see it |
|---|---|---|---|
| The role you choose, the time buckets and KPIs you tap, and the sentence you write about what never leaves your desk | On your device only (the app's local storage) | To draw your first-pass AI Augmentation Line™ and show it back to you | You |
| Your daily checks: which agents you tapped, how many decisions you signed, whether the line was crossed, and any note you add | On your device only | To build your seven-day report | You |
| Your reminder setting and the date you read the in-app AI and data statement | On your device only | To schedule a local reminder and to remember that you read the statement | You |
Nothing in this table is transmitted to StoryC Ltd or to anyone else. If you delete the app, this data is deleted with it. Apple's own device backups (iCloud or computer backups) may include the app's data, under Apple's terms and your backup settings, not ours.
What the app does not do
- No network requests. The app does not connect to any server, including ours. It works entirely offline.
- No AI model. Your line is drawn from role catalogues written and reviewed by people, using fixed rules. No prompt, no model, no cloud AI service processes your data.
- No account, no identifiers. We do not ask for your name, email, employer or any identifier, and the app does not read your device's advertising identifier or contacts.
- No analytics, no tracking, no advertising. We do not measure how you use the app.
- No sale or sharing of data. There is nothing to sell or share.
Things you choose to do
- Sharing a report uses your phone's share sheet. The app hands the exact text you see on screen to the app you pick (Messages, Mail, LinkedIn and so on). What happens after that is governed by that app's privacy policy, not ours.
- Exporting your data works the same way: the app hands a copy of its stored data, as text, to the app you choose.
- Daily reminder is a local notification scheduled on your phone. It does not involve a push service or a server. You can turn it off in Settings or in iOS Settings.
- Links to our website (for the privacy statement and information about the Validated Line) open in your browser. Our website's own privacy policy applies there.
App Store privacy label
Our App Store listing declares Data Not Collected. That is accurate for the reasons above.
Children
The app is rated 4+ because it contains nothing unsuitable, but it is designed for working professionals and is not directed at children.
Your rights
Under UK GDPR you have rights of access, correction, deletion, restriction, portability and objection. Because the app sends us nothing, the practical way to exercise these rights is inside the app: Settings → Export my data, or Settings → Delete everything.
Withdrawing consent. The only consents the app asks for are the in-app AI and data statement and, if you choose it, notification permission for the daily reminder. To withdraw them: turn the reminder off in Settings (or in iOS Settings → Notifications → The Line), and use Settings → Delete everything, which removes your line, your checks and the record that you read the statement. Deleting the app has the same effect. Retention: data is kept on your device until you delete it or remove the app; we hold nothing, so there is nothing for us to retain.
If you contact us about the app we will hold your message under the site privacy policy. You can complain to the Information Commissioner's Office (ico.org.uk) if you think we have handled your data wrongly.
Changes
If a future version of the app ever collects data (for example an optional sync to the Validated Line), we will update this page, change the App Store privacy label, and ask for your consent inside the app before anything is sent. The in-app AI and data statement carries a version number so you can see when it has changed.
STORYC LTD (company no. 17293375) · The AI Augmentation Line™ and AI-Augmented Consulting™ (UK TM application UK00004409146) are trade marks of StoryC Ltd. The Augmentation Line® is a registered trade mark of Story-C Ltd (UK00004411978, classes 35 and 41), of which the AI Augmentation Line™ is the form in use. Site privacy policy · storycltd.co.uk